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Category: Article

Hotels at Secondary and Tertiary Airports Will Suffer Longer – by Jenny Lee

May 19, 2020

The coronavirus pandemic’s impact on travel is thought to be six or seven times greater than the 9/11 attacks, according to the U.S. Travel Association.  Air travel volume fell precipitously through March.  The estimated revenue losses by air carriers in 2020 is at least $252 billion.  In late March, domestic carriers received a $60 billion […]

When to Reopen Your Hotel: The Decision to Shut Down was Hard but the Decision to Re-Open is even Harder – by Matthew R. Arrants, ISHC, CHAM

April 29, 2020

Politicians and industry leaders are struggling with when to allow hotels to open.  Even when policy changes, just because hotels can reopen does not mean they should.  When the pandemic hit U.S. shores, owners and operators were immediately concerned with the health and safety of their employees and guests.  As occupancy levels plummeted, owners and […]

Maximizing Your Relationship With OTAs – By Tim Lee

January 13, 2020

The relationship between hotels (particularly major international brands) and Online Travel Agencies (OTAs) may sometimes seem an uneasy alliance. Major hotel companies, such as Hilton, Marriott and IHG, are adding policies on price match guarantees to encourage direct bookings and detract from the perceived value of OTAs. Meanwhile, OTAs push even harder for competitive pricing […]